So this week, we launched the 2014 #nomoretraffik festival. It’s been an amazing start and I can’t wait to see what happens next. 

We asked you (and the rest of the NMT crew) to share a childhood photo in order to raise awareness of #nomoretraffik and #bringbackourgirls. I was AMAZED at the response: over 700 shares.

I got goosebumps as, at 12pm last Saturday, friends posted their photos – and then their friends followed suite, and then on Facebook, Twitter and Instagram (which is definitely the future of messaging and marketing for charities: more on that later!) people used the hashtags in the US, India, different European countries and of course, NI.

We are many with one voice.

We are a movement.

We are #nomoretraffik.